gopuff - tiger eye campaign with sylvester stallone
Clients
gopuff, tiger eye coffee
Academy Award-nominee Sylvester Stallone and his partners recently came to us to produce, shoot, and direct social content for the exciting launch of their GoPuff-exclusive coffee product, Tiger Eye.
We worked with Stallone to capture multiple 15-second spots, GIFs and a full digital magazine photoshoot. The spots featured everything from GoPuff deliveries, to Eye of the Tiger montages, and even Sly putting on the gloves once more. We also handled all editorial, CG, retouching and other post-production on the content launch.
Check out some behind-the-scenes and more highlights as the launch continues across all of 2023!
Filmed at Bud’s Studio, our crew worked with Stallone to capture multiple 15-second spots, GIFs and a full digital magazine photoshoot. The spots featured everything from GoPuff deliveries, to Eye of the Tiger montages, and even Sly putting on the gloves once more. We also handled all editorial, CG, retouching and other post-production on the content launch.
The product launch also features Stallone’s three daughters, who participated in various TikTok videos throughout the day in conjunction with the GoPuff social media team. Our new photography division handled the production of stills featuring the Stallones and product beauty shots. During all of this, the LA-based reality production crew from Paramount Plus captured behind-the-scenes of the entire production.
