oh, those wildwood (render) days.

When our longtime agency partners at AB&C came to us with an exciting 3D project for the Wildwoods summer campaign, we were all in and totally geeking out. The challenge? Creating something vibrant and engaging that would really capture the essence of summer.

Our own Daniel Haddaway led the charge, crafting custom, animated signage that would seamlessly fit into the footage. Every frame was carefully adjusted, frame by painstaking frame, to ensure it looked just right. Huge props to Andrew Kunkle, who went above and beyond with his rotoscoping work—he really poured his heart into it.

The results? A fun, dynamic series of spots that are set to roll out and get those summer vibes flowing in full force. We can’t wait for everyone to see it!